Hayley Gell Photography
Branding as bold as her photography
Hayley’s photography is all about creativity, personality, and fun. Her unique style needed a brand that matched – bold, playful, and full of Sheffield cool.
ABOUT HAYLEY GELL PHOTOGRAPHY
Hayley Gell Photography is a professional photographer based in Sheffield, specialising in weddings and portraits. Whether she’s snapping couples in the trendy spots of Kelham Island, across the beautiful Peak District, or travelling to destination weddings, Hayley brings her relaxed and creative touch to every shoot. With Hayley, it’s all about the adventure – she loves telling your story through natural, candid moments that are just as unique as you are.
THE PROJECT
We had the exciting task of creating a brand-new identity for Hayley that matched her cool relaxed vibe. Sheffield’s creative spirit is all about mixing indie and alternative styles with elegance – and that’s exactly what we wanted her branding to convey. The brief? To create something that felt completely her: fresh, fun, and slightly quirky, yet still professional and stylish.
With Hayley’s tattoos as inspiration, we sketched up a range of doodles, paired pastel colours with contrasting black, retro typography, and her a new sparkling logo. The result? A brand that’s totally badass and totally fun, with a little bit pretty.
