Hayley Gell Photography

LOGO DESIGN & BRANDING / PRINT DESIGN

Hayley’s skills behind the camera are out of this world and her style and process is full of fun and creativity – so of course her branding had to be out of this world with sprinkles on top!

ABOUT HAYLEY GELL PHOTOGRAPHY

Hayley Gell Photography is a professional Sheffield-based photographer specialising in wedding and portrait photography. Kelham Island, the uber cool, trendy joints around Sheffield and across the Peak District are the places you’ll find her doing her thing. However, if you’re getting wed further afield or planning a destination do, Hayley loves the adventure, and with her candid, relaxed and creative approach, Hayley will tell your story in all its awesomeness.

Working with and being photographed by Hayley is always a fun, relaxed atmosphere with stunning photographs to look back on.

THE PROJECT

The project was to take Hayley’s existing logo design and spin it into a brand that is totally Hayley and totally Sheffield. A creative city that is unlike any other, where indie and alternative go hand in hand with elegance and class. Full of quirky venues, from heritage museum buildings to epic warehouse spaces and couples who love to do things differently with style.

The brief was to work on a personal brand that set’s Hayley apart and matches up with her professional and unique approach without being too alternative, rather a hella cool down to earth, and fun vibe.

Hayley’s photography really does speak for itself – way more than any thousand words, you can see more of her style on her website and social channels.

Pen at the ready, a range of doodles were created, inspired by Hayley’s tattoo’s with a pretty pastel colour palette, retro typography and of course the black logo – Hayley’s signature colour.

Totally badass and completely fun with a hint of pretty!

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